DATE / May 2014, 2015, 2016, 2017
SCOPE / Group Marketing Director. Oversaw the internal creative and digital teams to deliver marketing, branding, content, and digital projects as directed by Event Manager/Director.
OBJECTIVE / To rebrand African travel and be a force for change in conservation.
OVERVIEW / We Are Africa is our game-changing event and community, hosted in Cape Town Stadium, showcasing the remarkable brands and operators that constitute the very best of African tourism. The show heralds the creation of a genuine movement, with over 800 attendees celebrating and promoting the unique beauty of Africa to the world.
CONSERVATION LAB 2016 UN-CONFERENCE
BRAND CAMPAIGN 2015: WE ARE NOT ONE STORY. WE ARE AFRICA
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