DATE / March 2016
SCOPE / Group Marketing Director. Working alongside Founder & CEO and Event Manager to develop concept and overseeing creative team on asset development and production.
OBJECTIVE / An extension to the parent brand PURE Life Experiences to engage senior travel leaders.
OVERVIEW / PURE Pursuits is a platform designed to drive the travel industry forward in an intimate, perception-altering setting. More than a test of physical and emotional endurance, each challenge is ultimately a chance to riff off the finest minds in luxury travel. Wherever the location, days are punctuated by challenger-led discussions and workshops, where industry topics ranging from the comfortable to the controversial are approached in a relaxed, collaborative environment.
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The Experientalist Pty Ltd | ABN 58 621 843 954
2/371 Spencer St, Melbourne VIC 3000